Summary of Seth Godin's This is Marketing
(eBook)
Author
Published
[Place of publication not identified] : IRB, [2021].
Physical Desc
1 online resource (30 pages)
Status
Description
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Subjects
LC Subjects
Bisac Subjects
More Details
Format
eBook
Language
English
ISBN
9781638151890
UPC
9781638151890
Notes
Restrictions on Access
Access limited to subscribing institutions.
Description
"Get the Summary of Seth Godin's This is Marketing 20 minutes. Please note: This is a summary & not the original book. Original book introduction: In his 19th best seller, This is Marketing: You Can't Be Seen Until You Learn to See, Seth Godin turns everything you think about marketing on its head, presenting a simple but novel idea: marketers exist to serve the audience they target. In his book This is Marketing: You Can't Be Seen Until You Learn to See, Seth Godin presents an original and stimulating theory of how to accomplish effective marketing. This approach centers on making meaningful change and ultimately making people's lives better. Godin believes that marketers should serve the client, rather than the other way around. Based on 30+ years of marketing expertise, Godin presents a book chock-full of novel ideas supported by fascinating case studies, from Tesla to the National Rifle Association. This is Marketing will forever change the way you define a successful campaign."--,Provided by Freading.
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Citations
APA Citation, 7th Edition (style guide)
IRB Media. (2021). Summary of Seth Godin's This is Marketing . IRB.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)IRB Media. 2021. Summary of Seth Godin's This Is Marketing. IRB.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)IRB Media. Summary of Seth Godin's This Is Marketing IRB, 2021.
MLA Citation, 9th Edition (style guide)IRB Media. Summary of Seth Godin's This Is Marketing IRB, 2021.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
0a3e8b9d-a0ec-9f69-b5b7-1c5d3200351e-eng
Grouping Information
| Grouped Work ID | 0a3e8b9d-a0ec-9f69-b5b7-1c5d3200351e-eng |
|---|---|
| Full title | summary of seth godins this is marketing |
| Author | irb media |
| Grouping Category | book |
| Last Update | 2023-02-02 21:58:30PM |
| Last Indexed | 2024-06-01 02:18:43AM |
Book Cover Information
| Image Source | default |
|---|---|
| First Loaded | May 28, 2023 |
| Last Used | May 2, 2024 |
Marc Record
| First Detected | Feb 02, 2023 10:15:41 PM |
|---|---|
| Last File Modification Time | Feb 02, 2023 10:15:41 PM |
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| 520 | |a "Get the Summary of Seth Godin's This is Marketing 20 minutes. Please note: This is a summary & not the original book. Original book introduction: In his 19th best seller, This is Marketing: You Can't Be Seen Until You Learn to See, Seth Godin turns everything you think about marketing on its head, presenting a simple but novel idea: marketers exist to serve the audience they target. In his book This is Marketing: You Can't Be Seen Until You Learn to See, Seth Godin presents an original and stimulating theory of how to accomplish effective marketing. This approach centers on making meaningful change and ultimately making people's lives better. Godin believes that marketers should serve the client, rather than the other way around. Based on 30+ years of marketing expertise, Godin presents a book chock-full of novel ideas supported by fascinating case studies, from Tesla to the National Rifle Association. This is Marketing will forever change the way you define a successful campaign."--|c Provided by Freading. | ||
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